We are seeking an experienced Digital Marketing Team Lead to join our team. The ideal candidate will have 3 to 5 years of experience in email marketing and digital marketing, with a proven track record of success in increasing engagement and conversions through email and other digital channels.
Responsibilities:
- Budgeting and reporting for digital marketing activities and tracking the progress
- Develop and execute email marketing campaigns that align with our overall marketing strategy
- Create and manage email lists and segmentation to ensure targeted and effective messaging
- Analyze email campaign performance and provide insights and recommendations for
- Collaborate with other teams to create cohesive marketing campaigns that incorporate email and other digital channels
- Monitor and report on campaign performance and adjust strategies as needed to ensure success
- Stay up-to-date with the latest trends and best practices in email marketing and digital marketing
- Manage a team of email and digital marketing specialists, providing guidance and support to ensure their success
- Develop and maintain relationships with key stakeholders, including vendors and internal partners
- Set and track team goals and metrics to ensure success and continuous improvement Requirements:
- Bachelor’s/Master’s degree in marketing, communications, or related field
- 3 to 5 years of experience in email marketing and digital marketing
- Experience with email marketing platforms, such as Mailchimp, Hubspot, Gmass etc
- Experience in managing leads/contacts and newletter, webinar campaigns
- Linkedin ADs Experience is a MUST
- Proficient in digital marketing channels, including social media, paid advertising, and SEO
- Excellent written and verbal communication skills
- Prior experience in creating campaigns
- Proven track record of success in increasing engagement and conversions through email and digital channels
- Experience managing a team of email and digital marketing specialists
- Ability to manage multiple projects and priorities in a fast-paced environment
- Strong attention to detail and commitment to quality
- Passion for staying up-to-date with the latest trends and best practices in email marketing and digital marketing
Good To have:
- Experience in working in IT services field
- Knowledge in selling RPA, CRM and ERPs
If you meet these requirements and are passionate about email marketing and digital marketing, we encourage you to apply for this exciting opportunity. Send your resumes to hr@bradsol.com